Clear Messages in a Cluttered World...
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Colonial Properties Trust: High Performance Workplace
When Colonial Properties Trust was selected as National Developer of the Year, they asked Schroder PR to assist with the award ceremony at the National Association of Industrial and Office Properties annual conference in Boston. Schroder PR wrote a speech for the firm chairman and produced a 6-minute DVD that was shown to the 11,000 member organization.
Schroder PR interviewed the executive team, wrote the speech, hired a video production team, supervised the production process, designed the DVD covers and coordinated a plan to distribute the DVD nationally. We also provided talking points to guide the executive team in their interviews with reporters.